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outsmart your biases: unlock smarter decisions today

we can be blind to the obvious, and we are also blind to our blindness.

daniel kahneman

happy thursday! as you navigate the latter half of your week, let's dive into the fascinating world of human decision-making with insights from daniel kahneman's "thinking, fast and slow." he reminds us, "we can be blind to the obvious, and we are also blind to our blindness." this profound insight speaks directly to the cognitive biases and heuristics that often govern our choices, sometimes leading us astray without our even realizing it.

think about your own experiences. how often have you made a decision that, in hindsight, seemed obvious or even foolish? the truth is, our minds are wired to take mental shortcuts, relying on system 1 thinking (fast, intuitive, and emotional) rather than the more deliberate and logical system 2. while this can be efficient in many situations, it can also lead to errors in judgment and decision-making.

today, i challenge you to be more aware of your own biases and blindspots. when faced with an important choice, pause and ask yourself: what assumptions am i making? what information am i overlooking? how might my emotions or past experiences be influencing my perspective? by taking the time to engage system 2 and think slowly and carefully, you can overcome the biases that often trip us up. remember, "the way to overcome the biases is not to try to overcome them, but to set up a system that will overcome them." so, what steps can you take today to build that system and make smarter, more informed decisions?

daily exercise

for the next 5 minutes, think of a recent decision you made that, in hindsight, may have been influenced by cognitive biases. write down the key factors that went into your decision-making process, and identify any potential blind spots or heuristics that could have played a role. then, brainstorm ways you could have approached the decision more deliberately and objectively.

brick by brick,

🧱 blake & luke 🧱